John P. Troup, Ph.D., serves as Chief Science & Education Officer for Vital Nutrients. As a leading industry expert with more than 25 years of successful category and clinical nutrition experience, Dr. Troup provides key insights on the innovation, selection and use of Vital Nutrients products and advances educational insights to help practitioners and consumers select products to support healthy lifestyles.
Prior to joining Vital Nutrients, Dr. Troup served as a member of the senior management team at several Fortune 50 consumer nutrition health businesses and lead teams at several nutritional supplement companies.
Throughout his career, Dr. Troup has led educational and clinical research initiatives that advanced the important role of nutrition in healthcare and dietary supplements. He has also been active in advancing and growing the dietary supplement industry and has been a consulting expert preparing new legislation and regulations for modernization of DSHEA.
Dr. Troup is a married father of two grown daughters. Outside of the workplace he enjoys travel, cooking, and fitness activities.